Features

What is ProEquine-Link?

ProEquine-Link is an organized and intuitive visual portfolio where farm managers and horse owners can store, share and organize information between each other in an intuitive and fluid manner. 

Our platform enhances the farm managerís skills making better decisions and guiding the horse to maximize its potential whether in the sales ring or winnerís circle. ProEquine-Link enhances the ownership value by creating an exchange of information and knowledge about what they own and where to go with it, maximizing their own business and their experience.

How Can This Help My Business?

+ Our system improves upon on a neglected niche within the equine industry; the communication of farm managers with the farmís horse owners about their rapidly evolving boarding stock.
+ Enhance equine ownership value by creating an exchange of information that will allow horse owners to make more informed decisions, thus maximizing their own business and overall experience.
+ Provide a platform that enhances the farm managerís skills to allow for better decision-making and the improved ability to maximize a horseís potential whether in the sales ring or winnerís circle.
+ Contribute to the economic revival of the Thoroughbred industry by making equine ownership more transparent and attractive to potential investors.
+ Increase the access of Bloodstock agents and other horse-related professionals to comprehensive information and trends on specific horses and their blood stock performance.


One long-standing problem in the equine industry is the lack of information dissemination between the horse owners and the farms in which they are boarding, creating a large disconnect and frustration. Growing horses are constantly being monitored, checked, and documented by a team (farm manager, veterinarian, and farrier) of individuals at the boarding farm. Yet, many times, that information is not effectively communicated to the owner, or is presented in a way that makes it cumbersome, if not impossible, for the owner to sufficiently monitor progress. This failure in communication has plagued the prominent farms and owners throughout the years, and presents a barrier that many potential new investors in the equine industry cite as the reason they donít participate in the sport.

Simply put, ProEquine-Link solves this problem by presenting an organized and intuitive platform for farm managers to share, communicate, and strategize with the farmís horse owners about the boarding stock.